Management Information Systems: Managing the Digital Firm,...

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Management Information Systems: Managing the Digital Firm, 14th

Name: Management Information Systems: Managing the Digital Firm, 14th
ISBN: 9781292094007

Kenneth C. Laudon, Jane Price Laudon

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The authoritative, case-based study of IS in business today

Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results.

种类:

Computers - Information Systems

年:

2016

出版:

14th

出版社:

Pearson

语言:

english

ISBN 10:

1292094001